Casablanca

Paris, France · 2018

Casablanca was founded in Paris in 2018 by creative director Charaf Tajer and named after the Moroccan city where his parents met while working in a couture atelier. The house pairs luxury sportswear with traditional Neapolitan tailoring, drawing on tennis, après-sport and Moroccan heritage. It showed its first full collection at Paris Men's Fashion Week in 2019 and was one of the joint winners of the 2020 LVMH Prize.

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